Converse Comme des Garçons, the CDG brand partners with the Chuck Taylor.
The sign Converse collaborated with the famous Japanese brand Comme des Garçons Play. This partnership led to the creation of the famous collection Converse Comme des Garçons with its famous red heart, the cDG Play logo. These CDG sneakers with their unique look have remained unchallenged for several years, especially the success of the Converse Comme des Garçons Noir Montante and the Converse CDG Play Multi Heart White. The model CDG Converse has quickly become a basic for the sneaker addicts with this pair composed of a sole Converse Chuck Taylor 70 anda cloth with hearts. 2020 is an important year for the collaboration between Converse and Comme des Garcons Play, two new collections have been launched. The first one dating from spring with three new colors, the Converse Comme des Garçons Pink, the Converse CDG Blue and finally the yellow model. Moreover, the brand did not stop there since it released the collection Converse CDG Heart Print with two new models filled with printed hearts, using the colors of the two original models with the black color heart print and the white printed color.
The Converse Run Star Hike
As a result of the collaboration between Nike and designer JW Anderson, the Converse Run Star Hike is a reissue of the Chuck Taylor All Star and expands the brand's permanent collection. With a thick sole lined with a rubber outsole (for added style and comfort, the outsole is cut into two pieces in different colors), this hybrid sneaker has a very original look. To top it off, the heel is adorned with the brand's signature star. In addition, the Converse Run Star Hike is available in several colors. We find the two most popular pairs, the Converse Run Star Hike Black and the Converse Run Star Hike White. The other more colorful variations with the Converse Run Star Hike Hi Sunblocked Moonstone Violet, the Sunblocked Total Orange, , Rapid Teal as well as the University Red.
The Converse Fear Of God
Just like the Converse Run Star Hike, the Converse Fear Of God is a reissue of the Chuck All Star 70 and is the result of a collaboration between Nike and the brand Fear Of God of the designer Jerry Lorenzo. Even if the new model has kept the codes of the original model, a Fear Of God touch is brought. This includes a black canvas base with a cream leather tongue. Apart from the eyelets that structure the cream laces, the branding Fear Of God is printed on the heel equipped with a back pull. We also find the traditional patch Converse on the inner sides. It should be remembered that this collection is available in several models, namely the Converse Chuck 70 Fear of God Black, , Chuck Taylor All Star 70s Hi Fear Of God String, the Converse Chuck 70 Fear of God Natural White.
The different collaborations of the brand
Thanks to numerous collaborations, the brand with the swoosh gave, in the early 2000s, a new youthful look to the Converse. As a result, its influence has grown and it has regained its status as a youth pair. Among others, we can mention the collaboration with the Off-White brand during which designer Virgil Abloh, who is also the artistic director of the men's collections at Louis Vuitton, created two completely redesigned versions of the Converse Chuck Taylor 70. The first one leaves room for free personalization of style with its completely transparent cage. As for the second, it is more classic and is characterized by the apposition of the Off-White typography and the motif of the brand on the sole of the famous Converse Off-White.
Nike does not hesitate to collaborate with the brand Converse to take a step into luxury fashion, especially through its surprising collaboration with the house Ambush. We then find a revisited version of the Converse All Star 70, this version is a much more modern and technical version of a white silhouette, which is a result of Yoon Ahn, the founder of the label. This version, much more modern and technical, reveals an immaculate white silhouette. In addition to the Ambush logo on the heel, the model is composed of techwear-style inserts.
The brand with the swoosh has multiplied the collaborations by returning this time to the culture of streetwear. A new revisited version of the Converse All Star stems then from its collaboration with the label Chinatown. The model, characterized by a beautiful purple and fuchsia pink color, is revolutionized with the integration of UV technology.
Not to mention the partnership of Converse with the japanese house Comme des Garçons Play which led to a real fashion phenomenon with iconic shoes, the Comme des Garçons Converses, the pairs of sneakers timeless...
The Converse Chuck Taylor 70 All Star, a historical model
Since their creation in 1908 by Marquis Mills Converse, sneakers and sneakers Converse are still among the most popular shoe models in the fashion world. According to the facts, it was after a fall down the stairs that the idea of creating shoes with a sole in rubber came to Marquis Mills' mind Converse. In its early days, the collection was largely composed of city shoes and boots. Nevertheless, the brand soon diversified by taking its first steps into the sports market. The brand hired a basketball player named Chuck Taylor to act as a salesman in order to be better represented and in 1917 launched the Converse All Star which became emblematic in the following years. Several years later, in 1932, the name of the player Chuck Taylor is printed on the disc of the model. The latter is also decorated with a blue star. This is how the Chuck Taylor All Star.
Over the years, as the model became more and more popular, new variations in various colors were also created. However, the appearance of new firms such as Nike and Adidas in the early 1980s put the company in a delicate position. It went bankrupt and was bought out in 2003 by Nike. Thanks to its dynamism in terms of sneakers and following numerous collaborations, the Converse was able to find a new life with the birth of several other collections such as the Converse Run Star Hike or the Converse Fear Of God.