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The origin of the Air Jordan 7
Seventh iteration of the brand's iconic Jumpman model, the Air Jordan , this trainers collection is available in exclusive models and a unique design.
We go back in time to arrive in 1992, in Portland, United States. Seven years after the release of the very first Jordan , the Air Jordan 1 High , Tinker Hatfield , a great American designer and the one to whom we owe the Nike Air Max and the Nike Air Huarache, must take charge of imagining a new sneaker Jordan which will be intended for the world of basketball: the Air Jordan 7 .
Commissioned by the famous basketball player of the same name, Michael Jordan , he expressly asked Hatfield for a trendy, young and interesting Jordan trainers while remaining very sophisticated in terms of the materials used in its manufacture. The stakes were therefore high…
It was while walking that he found his inspiration to create this famous pair of Air Jordan 7 vii . Indeed, Hatfield was on a street in Portland, a city in the state of Oregon, when he saw in a store an Afro pop poster bearing tribal motifs from West Africa, where one could observe a man playing the guitar.
He offered to buy his poster from the store manager, but the latter refused, because it advertised a radio show and Afropop music. The designer therefore did not let himself be discouraged and pulled out all the stops straight away.
He then admitted to her that he was currently working on the design of the Nike Air Jordan 7 sneaker line and a new model in particular at the request of the famous basketball player, and that this poster was a considerable source of inspiration for him.
It wasn't enough to convince the owner of the store to sell him this poster, at a price he suggested of $15. With the poster in his pocket, he could finally begin to imagine this pair of shoes. The lines of the first Air Jordan VII were thus influenced by several tribal motifs originating from West Africa which were on this same poster, although they took up certain details characteristic of the Air Jordan 6 .
Delighted by this Hatfield creation, Michael Jordan wore the first Jordan 7 during the Barcelona Olympic Games in 1992. It featured “Olympic” red details scattered all over the shoe and, instead of the number 23 present on the heel of all Jordan , the latter wore the iconic number 9 associated with Michael Jordan .
What look does the current Nike Air Jordan 7 look like?
Today, what makes the Jordan 7 Retro famous are the exclusive models that rethink the “Olympics” model of the shoe in ever more unique colors and styles.
This sneaker has deliberately kept its retro look and still remains inspired by the African continent today. Its iconic fabric overlays now make this Jordan Air Jordan 7 unique, but it comes in new colors.
As for the Air Jordan 7 SE Afrobeats with its beige upper and touches of purple, whose design remains always inspired by Africa - as its name suggests. The same goes for the Air Jordan 7 Retro Citrus , entirely black, but with touches of yellow and red on the midsole.
If you want to purchase your own pair of AJ7 , the sneaker fits normally! We therefore advise you to choose your usual size.
What future for the Jordan 7 Retro collection?
The Nike Air Jordan 7 Retro remains today a shoe that appears exclusively in unique and limited models. The rarity of the Air Jordan 7 shoes means that over time it has become a sneaker prized only by connoisseurs, insiders and/or collectors of the Jumpman brand.
The Air Jordan sneaker brand, whose popularity has continued to grow for three decades now, has no doubt about its place in the world of trainers , as it remains a popular and adored brand among trainers addicts. and basketball players.
