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Air Jordan 7


The origin of Air Jordan 7

The seventh iteration of the Jumpman brand's iconic Air Jordan model, this sneaker collection features exclusive models and a unique design.

We go back in time to 1992, in Portland, USA. Seven years after the release of the very first Jordan, the Air Jordan 1 High, Tinker Hatfield, the great American designer and creator of the Nike Air Max and Nike Air Huarache, was commissioned to design a new Nike sneaker for the world of basketball: the Air Jordan 7.

Commissioned by the famous basketball player of the same name, Michael Jordan, Hatfield was asked to create a sneaker that was Nike trendy, youthful and interesting, while remaining highly sophisticated in terms of the materials used in its manufacture. So the stakes were high..

It was while out and about that he found the inspiration for this famous pair. Hatfield was on a street in Portland, Oregon, when he spotted an Afro-pop poster with tribal motifs from West Africa, featuring a man playing guitar.

He offered to buy the poster from the store manager, but the latter refused, as it advertised a radio show and Afropop music. The designer didn't let this put him off, and went straight to the point.

He confessed that he was currently working on the Nike Air Jordan 7 sneaker line, and on a new model in particular, at the request of the famous basketball player, and that this poster was a source of considerable inspiration for him.

That's all it took to convince the store owner to sell him the poster, at a suggested price of $15. With the poster in his pocket, he could finally start imagining the shoe. The lines of the first Air Jordan VII were thus influenced by several tribal motifs from West Africa that were featured on the same poster, although they also take up certain details characteristic of Air Jordan 6.

Delighted by Hatfield's creation, Michael Jordan wore the first Jordan 7 to the Barcelona Olympic Games in 1992. It featured red "Olympic" detailing all over the shoe and, instead of the number 23 on the heel of all Jordan shoes, this one bore the iconic number 9 associated with Michael Jordan.

What does the current Nike Air Jordan 7 look like?

Today, the Jordan 7 Retro is renowned for its exclusive models, which rethink the shoe's "Olympics" model in ever more unique colors and styles.

This sneaker has deliberately kept its retro look and is still inspired by the African continent. Its iconic fabric overlays are the hallmark of this sneaker today, but are presented in new colors.

Like the Air Jordan 7 SE Afrobeats, with its beige upper and purple accents, whose design is still inspired by Africa - as its name suggests. The same goes for the Air Jordan 7 Retro Citrus, entirely black, but with touches of yellow and red on the midsole.

If you'd like to buy your own pair of AJ7s, the sneaker fits true to size! We therefore advise you to choose your usual size.

What does the future hold for the Jordan 7 Retro collection?

The Nike Air Jordan 7 Retro is still a shoe that appears exclusively in one-off, limited edition models. Its rarity has meant that over time it has become a sneaker prized only by connoisseurs, insiders and/or collectors of the Jumpman brand.

The sneaker brand Air Jordan, whose popularity has been growing steadily for three decades now, has no doubts about its place in the sneaker world, as it remains a much-loved brand among sneaker addicts and basketball players.

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