-10€ off your 1st order with the code LIMITED10

Nike SB


42 products

The Nike brand, the world's leading manufacturer of sporting goods, has been iconic for its creations for many years. Famous for its sneakers and its Nike SB shoe collection, the American giant has become a fixture in every sporting discipline. Nike 's desire to conquer everything from its competitors in every sporting field is reflected in its vision of things. Pair enthusiasts, skaters, sports professionals and amateurs alike continue to consume Nike Skateboarding products for their creative quality. In this article, we reveal everything you need to know about the world of Nike Skateboarding.

A pair of Nike SB skateboards

Skateboarding, a board sport that first appeared in the USA in the 50s, became popular in the 70s. Thanks to the American brand, this street sport has taken on a global dimension. Since the 2000s, skateboarders have embraced the Nike Sb product range, and their numbers continue to grow. Nike Sb shoes began to appear timidly in Beaverton, America, in 1997.

The presence on the market of companies such as Vans, DC or Globe, did not allow the "comma brand" to deploy its full artillery of shoes from the Nike sb collection. To challenge the competition, in March 2002 it created a subdivision called Nike Skateboarding, which won the Webby People's Voice Award 2020 for best home page in the web category. This subdivision is devoted solely to the company's range of modern skateboard footwear (sneakers and sneakers), clothing and accessories. The late Sandy Bodecker was the Nike Sb executive who injected momentum into this special collection from the brand he worked for. Few skaters were initially interested in the collection, despite the Swooshes found on Bradon Cole Margera's shoes.

Under Sandy's direction, Nike redesigned the Nike skateboarding sneaker. The Nike SB DUNK appeared on the market in 2002 with dazzling success, winning over skateboarders everywhere. The marketing strategy behind the SB collection 's shoes aroused further interest in the streetwear community. Despite the limited editions of the Nike SB sneakers, which are only sold in independent boutiques, sales continue to grow.

To maintain this success, the collection has recorded several collaborations with professional skateboarders. Among them, Paul Rodriguez, Lewis Marnell, Lance Mountain, Eric Koston, Stefan Janoski, Theotis Beasley and many others have celebrated the shoes with the famous comma. Recent collaborations with Travis Scott and Virgil Abloh bring the range back into fashion, much to the delight of fans.

Focus on the Nike SB collection

Despite a poor start due to poor communication, the Nike SB collection has revolutionized sneaker culture with its skate pairs. They retain a certain originality and streetwear touch in their design and appearance. The first model, Nike Sb Dunk Low, appeared on the market with Zoom Air insoles, a padded tongue and collar. The Nike Sb Dunk Low Pro features the same design, with a well-designed sole and laces that ensure comfort on the skateboard.

The colors of this range vary and form an excellent marriage with the various components of the shoe. A perfect example is the Nike SB Dunk Low Pro Blue Fury sneaker, which features a mythical light blue on the last, strings and collar. The swoosh stands out in dark blue, while the sneaker 's sole is a mix of light and dark blue. The silver leather heel tab highlights this brand shoe. The Nike SB Dunk High four-twenty Reverse Shunk offers an eye-catching color palette. A long-haired suede upper stands out thanks to the double purple hue highlighted by the green color of the swoosh and sole. Purple laces and the pair's number engraved on the heel add the perfect touch to this Skateboarding pair.

The collaboration between Paul Rodriguez and Nike Skateboarding gave birth to the Primitive x Nike Dunk Low Premium Sb. It boasts a streetwear design with black laces, a black and gray premium suede upper and a classic black Nike outsole. The red swoosh and P-Rod (Primitive) heel highlight refine the pair of Nike Skateboarding sneakers, which feature the Nike Sb signature in red on the sole. The Nike Dunk Low Off-White by Virgil Abloh highlights the Nike Sb collection with an atypical sole, sturdy laces and a drawstring: pure steetwear! The Dunk Low Travis Scott SB comes to market with checkered patterns, bandana prints and a two-tone sole; a pair with a unique style.