Trainers from the Nike Travis Scott collaboration
To counter this attack from Adidas , Nike found another personality to replace Kanye West. It is therefore quite natural that the brand with the swoosh turned to the celebrity, Travis Scott . We no longer introduce him to you, this American rapper is one of the biggest influencers in the field of music and fashion.
Jacques Webster , his real name, created his own brand Cactus Jack in 2017. The name of this brand comes from his real first name and refers to the cactus from his native region, Texas. Its logo also refers to a cactus. This brand has collaborated many times with Nike and especially with Jordan .
Nike Travis Scott is a collaboration between rapper Travis Scott and sports brand Nike . The collaboration was announced in 2018 and launched in 2019. The collection includes a range of Travis Scott clothing and Travis Scott athletic footwear , including Travis Scott trainers , t-shirts and sweatshirts.
The Air Max 1 revisited by Travis Scott and Nike
Thanks to this collaboration, we were able to see new models, marked by the originality of the rapper. Famous for his daring taste in fashion. We were able to see very successful models such as the Air Max 1 Travis Scott Brown . This pair of trainers takes the famous lines of the Air Max 1 and features a brand new brown color, as well as new technical elements. This pair bears elements reminiscent of the American artist's Cactus Jack brand.
Jordan Travis Scott, unique and rare trainers
Travis has been able to transform and breathe new life into many pairs of Jordan . This is the case specifically for the Air Jordan 6 Retro Travis Scott which has small pockets on the side of the pair of shoes and its famous olive green color.
Nike x Travis have teamed up with the Fragment to create ever more exclusive models. The three identities released pairs of Jordan together, including the Jordan 1 Low Travis Scott Fragment and its high version, the Jordan 1 High Travis Scott Military Blue . The pairs feature a mix of black, white and blue, Fragment's main color. They also feature the upside-down Nike logo, an iconic element of the Jordan Travis Scott collection. These models are available for men and women and have become a reference in the world of trainers .
Future Nike Travis Scott sneakers
Travis Scott and Nike are teaming up for a new very limited edition collection, highlighting the unique style of the Texan rapper. Indeed, after the Jordan Travis Scott as well as the Air Max Travis Scott , it continues!
The future collection consists of a pair of Jordan 1 lows, which should be available from December 15th. It would take the style of the low Jordan and would adopt a black color, still with the inverted swoosh.
A look back at the history of Nike trainers
It was in the 1970s that Nike experienced a meteoric rise, thanks in particular to their shoes which used new technologies dedicated to running. The company, native to the city of Eugene, Oregon, has enjoyed great commercial success, thanks to sponsorship. In the 1980s, in order to develop, Nike entered the field of basketball and the NBA, and thus created different ranges of Nike sneakers . We will be lucky enough to see the Nike Blazer and Air Force 1 arrive on the sneaker market, which we know very well today. These Nike trainers were among the shoes most appreciated by the greatest basketball players. Very quickly, we saw them being carried in the street.
Starting in the 2010s, Nike began offering collaborations with different brands and personalities. This is the case of the famous collaboration between Nike and Kanye West. The entities released pairs of shoes that, today, are among the most expensive trainers . Subsequently, it was Adidas which was able to stand out with Kanye West by giving him carte blanche to create all kinds of pairs. This is how the Yeezy range was born.